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Rod Turner
Rod Turner is the founder and CEO of Manhattan Street Capital, the #1 Growth Capital service for mature startups and mid-sized companies to raise capital using Regulation A+. Turner has played a key role in building successful companies including Symantec/Norton (SYMC), Ashton Tate, MicroPort, Knowledge Adventure, and more. He is an experienced investor who has built a Venture Capital business (Irvine Ventures) and has made angel and mezzanine investments in companies such as Bloom, Amyris (AMRS), Ask Jeeves, and eASIC.
www.ManhattanStreetCapital.com
Manhattan Street Capital, 5694 Mission Center Rd, Suite 602-468, San Diego, CA 92108.
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Moving on to costs assuming competent service providers which is one of the reasons we're here if you were working with us to get a ppm done it's going to be twenty to thirty thousand dollars of course you can spend a lot more and sometimes that's there are good reasons to spend a lot more but you can get it a very good ppm done for twenty to thirty thousand dollars marketing setup is typically going to be twenty five to thirty five thousand dollars including all moving parts and again of course there are exceptions if you insisted on having fifteen offering videos on your landing page i would recommend the case but if you did that would cost you much and that would jack up the price a long way so the front loaded expenses assuming that this doesn't that you are are not unnecessarily delay in the whole process of around fifty seventy five eighty thousand dollars front loaded expenses to get your reg A plus live of course if you already have one and you already have a ppm that you are not offering online and you want to convert it to be online then it saves a lot of money and time that's that goes without saying.
Once we're live it's all about that marketing outreach and getting the efficiency higher and higher and raising the spend on advertising according to the outreach being higher and higher so that we can raise lots of money cost effectively and this is where it comes down to how appealing is the company how attractive is it how well suited how good are the industry trends how good is the advertising how much attention is being paid to adjusting everything to optimize it in order to bring the cost of raising capital down the least expensive that i've seen in a reg d is to spend five dollars to raise a hundred that's the least expensive i've seen you're more likely to see a ten dollar per hundred dollars raise ad spend but it doesn't happen instantly overnight that is a building process where we're building a prospect funnel we're sending regular emails to those folks with updates with short videos explaining about the company in an open kimono style and those emails become more and more valuable because they cause people to convert from prospect to investor or to adding to their investment or to coming back with their ira the managed ira and investing a larger sum through it.
THIS TEXT TRANSCRIPT HAS ERRORS IN IT THAT WERE CAUSED BY THE SPEECH TO TEXT CONVERSION SOFTWARE WE USED. DO NOT DEPEND ON THE TEXT TO BE ACCURATE. WATCH THE RELEVANT PARTS OF THE VIDEO TO MAKE SURE YOU ARE PROPERLY INFORMED. DO NOT DEPEND ON THIS TEXT TRANSCRIPTION TO BE ACCURATE OR REFLECTIVE OF THE STATEMENTS OR INTENT OF THE PRESENTERS.
