Crowdfund your company with Regulation A+, by Rod Turner
Rod is the founder and CEO of Manhattan Street Capital, the #1 Growth Capital service for mature startups and midsized companies raising capital using Regulation A+. He has played a vital role in building successful companies, including Symantec/Norton, Ashton Tate, MicroPort, Knowledge Adventure, and more.
Click to tweet: Fire Nation, Rod shares his incredible journey on EOFire today!
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- – Welcoming Rod to the show.
- – Rod started as an engineer.
- – He used to be involved in amateur road racing.
- – How do you generate revenue in your business? – Manhattan Street Capital is a funding platform.
- – It’s a new way for private companies to raise capital.
- – A new platform providing a new service.
- – The old-style approach for investors is going out, and this new system will start to take over.
- – Give an example of how Regulation A+ is changing the game for fundraising – People can put in the money by buying shares.
- – Real businesses promote themselves through selling shares.
- – How could someone go about investing in a company? When would they get paid? –The stocks are tradable.
- – If people invest in something compelling, they get shares that they can sell, or they will wait for their shares to go up in value.
- – Investors can show support to products and companies that they believe in.
- – Go to ManhattanStreetCapital.com, and put in your email to get a white paper that describes Regulation A+.
- – Worst Entrepreneurial Moment: There are quite a few, but the worst was when he was the Executive VP of a new company.
- – He had not sold one share of the company.
- – He thought about getting liquidity.
- – He sent an email to human resources, and they gave him a quote for the money he would get if he sold his shares.
- – He didn’t sell a single share at that price.
- – He ran out of time and missed the window to sell his shares.
- – He should have offered half of a share.
- – The value of diversification and liquidity.
- – Entrepreneurial AH-HA Moment: He had acquired a utility company.
- – The software “was a total bomb.”
- – He had to fix the product and its marketing.
- – They did extensive testing.
- – A group of IT professionals saw their new pitch and loved it.
- – Their reaction to the headline “Never Say Die.”
- – It was an emotional response.
- – They ran that campaign, and it was super successful.
- – What do you want people to get from that AH-Ha moment? – The best marketing comes when you emotionally engage with your audience.
- – Biggest weakness? –He thinks he can figure things out himself.
- – Biggest strength? – He is always paying attention and learning.
- – Practical thinking in business and life.
- – The Lightning Round
- What was holding you back from becoming an entrepreneur? – Growing up in England.
- What’s the best piece of advice you’ve ever received? –His uncle told him, “Your job security is your ability to deliver. You don’t need a big company…. You won’t enjoy that.”
- What’s a personal habit that contributes to your success? – Visualization of goals. Meditation.
- Share an internet resource, like Evernote, with Fire Nation – CrowdFireand Pocket.
- If you could recommend one book to our listeners, what would it be and why? – The Pillars of the Earth.
- Imagine you woke up in a brand new world, and all you have is a laptop and $500. What would you do in the next seven days? – I’d find a guitar for $250 and then give the other $250 to people on the streets. I’d start marketing to get my businesses going and share my music with the world.
- Parting piece of advice – Get started. Even if you fail, you will learn and be able to improve.
- – @IamRodTurner on Twitter.
3 Key Points:
- Incorporate diversification and liquidity into your business.
- The best marketing comes from emotionally engaging with your audience.
- Take your business idea from being just an idea to an actual business.
Resources Mentioned:
- ManhattanStreetCapital.com – Sign up for a free white paper on Regulation A Plus.
- CrowdFire and Pocket– Rod’s favorite online tools
- The Pillars of the Earth – a fiction book recommendation
- Email Rod Turner
Rod Turner
Rod Turner is the founder and CEO of Manhattan Street Capital, the #1 Growth Capital service for mature startups and mid sized companies to raise capital using Regulation A+. Turner has played a key role in building successful companies including Symantec/Norton (SYMC), Ashton Tate, MicroPort, Knowledge Adventure and more. He is an experienced investor who has built a Venture Capital business (Irvine Ventures) and has made angel and mezzanine investments in companies such as Bloom, Amyris (AMRS), Ask Jeeves and eASIC.
www.ManhattanStreetCapital.com
Manhattan Street Capital, 5694 Mission Center Rd, Suite 602-468, San Diego, CA 92108.